Tell me a story. From our earliest childhood, through our entire lives, humans love stories. It may be as important a part of us as our very affinity for language. In his Ted talk , writer Jonathan Gottschall suggests that we not only desire the stimulation of a good story, but we can’t help create narratives about things we see around us. And the act of story telling involves a voluntary interaction between story teller and listener. Story telling is so important and engaging that it is unsurprising that we find it in all forms of media that people have invented. From books, to radio, film, TV, and games. One medium where storytelling is underused is the internet, but it is a growing trend to include storytelling techniques in web design. So how do we incorporate storytelling into web design? Medium.com had this to say: For most businesses, the about page is one of their website’s most visited pages — second only to their home page. The mo...